02 Dec Glenturret Release Sells out in 2 Hours
Glenturret Distillery’s latest release, The James Fairlie Edition, has sold out on general release in under 120 minutes, prompting the Distillery to reserve the last remaining nine specially numbered bottles for a ballot allocation which will take place next week.
Marking 240 years of distilling on the same site in Crieff earlier this month, Glenturret Distillery formally tipped its hat to Perthshire man James Fairlie, hailing him the saviour of traditional Scotch whisky production, with their latest release: An eponymous and exceptionally rare 32 year old single malt which will bear Fairlie’s name.
This latest bottling was expected to be snapped up quickly by whisky collectors, with 45 of its 54 bottles selling to individuals who had pre-registered for an exclusive 24 hour purchase window, in just 2 hours at a price of £395 for 70cl.
The Distillery has now announced that the last remaining nine bottles, those with special numbers 10, 20, 30, 40,and 50 as well as collectible numbers 5, lucky number 8, unlucky number 13 and the key to the door 21, will go forward into a ballot. Those collectors looking to purchase are to sign up here. Nine collectors will be selected from the ballot on Tuesday 8th December, and contacted to purchase the bottle which will be delivered prior to Christmas.
Closed during the Great Depression, Glenturret lay silent for many years beside the Turret burn, before being brought back to life by James Fairlie in 1957.
Fairlie, a self-professed whisky enthusiast, had one aim in mind when nursing Glenturret back into production in the late 1950s. Whisky production had become largely mechanised and commercialised during the war years following Prohibition. Fairlie wanted to preserve the craft of making whisky by hand.
Reinstating the techniques that would have been used by most distilleries at the turn of the 20th century, it is these traditional craft processes that Fairlie instilled in the production line of Glenturret in 1957 and which are still used at Glenturret Distillery today.
A pioneer of the “craft” movement in many respects, Fairlie didn’t follow the trend of automating everything, but instead worked hard to preserve the traditional production methods still used by Glenturret today including hand mashing, gentle fermentation, slow distillation, and cutting by eye.
Even now, with craft production more popular than ever in other industries, Glenturret remains the only whisky distillery in Scotland to hand mash during its production process. This unique approach firmly establishes the brand’s unique heritage as Scotland’s only remaining producer of hand-made whisky.
In recent months The Glenturret has re-established itself as a highly collectible whisky releasing specialist bottlings including their 1986 Commonwealth Games Edition, which made its way into Jim Murray’s Whisky Bible, and The Brock Malloy, which sold out internationally within weeks.
Stuart Cassells, the driving force behind Glenturret Distillery’s return to the limelight commented:
“We’re staggered at the response to The Glenturret’s latest bottling. We anticipated that The James Fairlie Edition would be popular but, in selling out in just 2 hours, it beats all previous records held at the Distillery for speed of sale. As one of the oldest, hand mashed, traditionally made malt whiskies available today, it’s a real collector’s edition and the last nine remaining bottles will be hotly pursued. We felt a ballot was the fairest way to do it.
“There will never be a rarer Glenturret release than this, and I can’t think of a more touching legacy to James Fairlie’s vision. Although gone now, James would have still been alive when this cask was filled in October 1982.
The Glenturret James Fairlie Edition ballot will be announced on Tuesday 8th December. To enter please visit http://www.theglenturret.com/our-whiskies/james-fairlie/
The Glenturret James Fairlie Edition
Filled on 22nd October 1982, The James Fairlie Edition has lain quietly sleeping for 32 years amidst the Perthshire hills.
Appearance: Deep russet
Aroma: Old oiled furniture, pine resin, mango and leather
Palate: New leather
Aftertaste: Spicy, lingering woodiness
Please enjoy our whisky responsibly www.drinkaware.co.uk